This week, the good guys finish first — as Beam, Australia’s leading shared micro mobility company, launches a nation first blitz to reward safe e-scooter riding.

In conjunction with National Road Safety Week (11-18 May), a Beam-branded on-street team serving as Beam Safe Ambassadors will hit the streets of Darwin rewarding riders who demonstrate safe e-scooter practises.

‘Safety in Motion’ is Beam’s national road safety initiative, combining on-street rewards, in-app education, social media, and direct rider emails to promote safe riding during the week — and reinforce Beam’s ongoing focus on rider education and responsible travel.

“While we will continue to enforce safe riding behaviour, including through our three strike policy, we want to use perks not penalties this week and reward those doing the right thing,”

a Beam spokesperson said.

“At Beam we believe road safety should go beyond the road – and include parking behaviour, helmet use and more. So, this is our way to say thanks and put the attention back on the majority of riders who travel safely, instead of focusing on a few bad apples.”

Darwin riders spotted by Beam Safe Ambassadors demonstrating safe behaviour will receive some of the $500.00 in credits up for giveaway. For the chance to receive riders only need to ensure they are demonstrating safe riding by following Beam’s safe ride rules:

• Always wear a helmet
• Don’t use a phone while riding
• Never ride under the influence
• One rider per vehicle
• Park respectfully (“park kind”)

Riders not spotted by Beam’s Safety Ambassadors won’t be forgotten, as part of the ‘Safety in Motion’ program they will be able to enter an in-app competition also running until the conclusion of Road Safety week on Sunday 18 May.

For a chance to win, riders simply need to complete the Beam Safety Quiz with the chance to win one of five Safe Beamer passes, valued at approximately $1000.00 each, including 60 free riding minutes per week for six months.

Beam’s Captur AI photo technology, already implemented across Darwin, uses real-time image analysis to monitor and improve e-scooter parking behaviour — helping keep footpaths clear and communities safe.

Beam said they expect to see the high standards from Darwin locals with over 87% of Darwin riders parking correctly, according to industry leading CapturAI analysis of over 117,000 local trips.

"Darwin is in Australia's top ten cities for safe e-scooter parking, coming in seventh nationally out of the 19 cities that Beam operates in, with an overwhelming majority of locals knowing to do the right thing at the end of their trips."

Since launching in Darwin, Beam has supported over 579,606 trips across the city, hitting a total of 763,443 kilometres travelled and saving an estimated 156,468 kg of CO2.

‍